- Increase brand desirability and
visibility amongst the millennials and successfully recruit new
- Utilize MAGIC RING skin
test to display the results of the skin
analysis, provides skin care advice, and finally drive sales.
- Created a graphical interpretation of
million miracles presented in Pitera (SK-II hero product).
- SK-II limited edition series launch simultaneously in multiple
regions of the country from September to December.
- Organize SK-II FUTURE X and SUPER
ROADSHOW EVENT with a sense of science
and technology in several key cities. Create
dynamic matrix, best sellers digital ink wall, bottle engraving interaction to attract consumers’ attention and drive
Meanwhile, invite VIPs to participate in SK-II VIP class for maintaining relationship through manual interaction, one-on-one skin care experience and brand course.